Search engine has come with changes in its algorithm time to time. It is important to change your strategy according to the changing algorithm of search engine. Multiple methods can make your SEO campaign firm and effective. It is possible that the strategy whichever you have applied in your SEO in the previous year 2017 is not much influential. That is the reason why need to roll out the changes and work as per the updated SEO tactics that will help you to improve search engine ranking. We have listed our few magnificent SEO techniques, which will evidently improve website performance in search engine.

Publish relevant and in-depth content

Well, it is a known fact that content is king and we can’t get top ranking without a curative and eye-catching content. Website needs to create relevant and informative content that can engage the users or potential audience. If your page is already ranking, then you should focus on adding more informative and user centric content so that search engine ranking improves and website reach gets higher.

Optimize Website as per Google Rank Brain

Rank Brain is an algorithm of Google that work as per artificial intelligence. It utilizes computerized language to understand the query of user and process it with relevant and best possible results. It is highly recommended to optimize your website as per the guidelines of Rank Brain, and it will absolutely help to get better performance of your website in search engine. When we talk about any EO services agency in Delhi, then we find that they all are doing their SEO campaign as per this algorithm.

Make your website fast loading

The ideal loading speed of the website should not exceed than 5 seconds because there are many studies that revealed the statics that the websites that takes more than 3 seconds for loading are likely to lost their users. Take the help of website developer or you can use online tools to improve your website speed.

Guest Blogging is a great source of Backlink

Well, guest blogging is always an outstanding tactics to get authoritative backlink for your website. Many search engine optimization services focus on guest blogging as we have seen that if the website in which you are blogging is relevant and highly trusted then your website will absolutely get benefit our of it.

Create YouTube Channel and Update it Regular

Who doesn’t know the power of YouTube, which is why every business is using it to get the user engagement. If you have optimized your YouTube campaign successfully then you will be able to drive innumerable traffic via search engine and YouTube itself to your website.

Don’t Forget to Active in Social Media

Social media as we know one of vibrant and rapid influencer channel for communication and business promotion. Research shows that websites that are engaging in social media actively and managing their social media profile properly on routine basis; they get more than 70% web traffic as compare to those who are not active social media.

Focus on local SEO

It is a myth that local SEO is dead and optimizing your website locally is a great move because you must make sure that the business that is located in particular region has the enough reach to its own area. Local SEO is probably the best strategy to popularize your website geographically and getting traffic from a specific targeted audience.

Make your Website mobile Friendly and Responsive

According to the mobile friendly update announced by Google on April 21, 2015, that the websites which are mobile friendly will get preference over those who are not optimized as per mobile friendliness. Google will recommended and prioritize those websites, which are compatible not only on device, but they must also accurately viewable in mobile phone platform.

Fix Technical errors and bugs of the website

A website will never grow and improve its search engine ranking if it has ample number of errors in it. Errors can be server errors, development errors, alignment errors and many more. For example, 404 errors, redirection errors, canonical issues etc. It is also advised to change your HTTP to HTTPS that will give you secure access and control of your own website.